Five campaigns. Broad decision coverage.

Demo — synthetic data. Northstar Living is fictional. No customer exports, Amazon connection, credentials or writeback are used.

1. Glass storage: strong exact-match performance and controlled bid-development evidence.
2. Meal prep: converting discovery, exact-keyword harvest, ASIN harvest, no-return query and no-return ASIN routes, plus a new attribution-pending term.
3. Kitchen organisers: mixed results including a low-return converting keyword suitable for a lower-bid review.
4. Lunch bags: weak recent results but older conversions that must be protected.
5. Broad storage: sustained no-return traffic, negative-keyword and negative-product reviews, plus duplicate-negative prevention.

Sales in the demo

Total sales are a fictional seller-order ledger. Organic sales are explicitly tagged fictional seller orders, not Total minus Ads. Ad-attributed sales remain a separate fictional Amazon Ads attribution ledger, so the two do not have to add back to Total exactly. ROAS continues to use ad-attributed sales ÷ ad spend.

Configured bids remain distinct from observed CPC. Current-state snapshots and source decisions are simulated, never live-verified. No Amazon mutation is Ready merely because this is a demo.

The fixed scenario covers 3 March–28 September 2026. Daily demand deliberately fluctuates with spikes and dips so charts look like operating commerce data rather than straight trend lines.

This demo does not certify Page 5 or any external customer account.